Whether you’ve got a huge product to showcase, or a small story to share, it makes sense to use video to help tell the story.

Here are some interesting facts about online video:

  • 86% of online video marketers use video content
  • Marketers who use video content get 66% more qualified leads per year
  • Businesses using video achieve a 54% increase in brand awareness
  • Businesses who use video grow revenue 49% faster than non-video users

We all see the power of video everyday when we’re looking for products and services, and generally browsing the web, so it makes sense for you and I to use it in business too, right?

Creating people-focussed videos adds a further element of authenticity to your company, and will spark an emotional response in customers, resulting in a deeper connection to brand.

Have you had success with people-focussed video?

Facts source: https://lnkd.in/gE_weqG